[how to] 5 steps to logically plan / forecast your SEO trajectory for an ecommerce businessor just how I do it, but let me know if there are ways to improve!Aug 3, 20221Aug 3, 20221
Common pitfalls and key success factors of digital / data projects in 2021 H1Takeaways from past 6 months of projectsJun 26, 2021Jun 26, 2021
Darwinism gig economy hits managerial consulting.…and potential in professional service education contentJan 4, 2021Jan 4, 2021
Career accelerators for marketers — those who can, “should teach &” do.Unsolicited career advice from a mid-30’s marketer turned consultant on specific marketing skills that increase income multiples(vs avg)Jan 10, 2020Jan 10, 2020
How to solve positioning problems masked as issues in the marketing funnelHappy 2020, hope we all become better marketers / business-people in this new decade.Jan 6, 2020Jan 6, 2020
What every investor should know about digital marketingOutside-in digital marketing indicators to gauge real-time trends, before quarterly financialsMar 18, 2019Mar 18, 2019
White collar fail: total traffic and conversion rate% KPIsWhy we should stop doing this, why we probably are do this, and what we should instead.Mar 6, 2019Mar 6, 2019
Capability building — how to hire great digital marketing talent in 2019How to find, assess, and acquire digital marketing talentMar 4, 2019Mar 4, 2019